Gatorade Evoluciona: El Canelo (by tsevis) A fractal mosaic illustration of the undefeated Mexican boxer and current WBC Light Middleweight champion Saúl Álvarez aka El Canelo for GATORADE EVOLUCIONA campaign in Latin America. More about the Gatorade Evoluciona campaign. Based on my studies on the African and Latin American pattern heritage. Made for and in collaboration with TBWA\Chiat\Day Los Angeles for PepsiCo. Special thanks to Doğan Dattilo, Jayanta Jenkins and all the TBWA team. Best viewed large. Attention: Big file. (10240 x 11520 pixels = 42.7” x 48.0” @ 300 ppi)Alternately you can zoom in to the high res (117 megapixels) file with Microsoft ZoomIt. This is a vector illustration made with custom developed scripts, hacks and lots of love, using my Mac, Studio Artist, the Adobe Creative Suite and good music. See more:The Gatorade Evoluciona Flickr set.My African studies.Brazilian mosaics and patterns.My sport related illustrations. Some applications: Some details:

Gatorade Evoluciona: El Canelo (by tsevis)

A fractal mosaic illustration of the undefeated Mexican boxer and current WBC Light Middleweight champion Saúl Álvarez aka El Canelo for GATORADE EVOLUCIONA campaign in Latin America.

More about the Gatorade Evoluciona campaign.
Based on my studies on the African and Latin American pattern heritage.

Made for and in collaboration with TBWA\Chiat\Day Los Angeles for PepsiCo. Special thanks to Doğan Dattilo, Jayanta Jenkins and all the TBWA team.

Best viewed large.
Attention: Big file. (10240 x 11520 pixels = 42.7” x 48.0” @ 300 ppi)

Alternately you can zoom in to the high res (117 megapixels) file with Microsoft ZoomIt.

This is a vector illustration made with custom developed scripts, hacks and lots of love, using my Mac, Studio Artist, the Adobe Creative Suite and good music.

See more:

The Gatorade Evoluciona Flickr set.

My African studies.

Brazilian mosaics and patterns.

My sport related illustrations.

Some applications:

Santos Saúl Ãlvarez Barragán,Mexico,boxer,Light middleweight,champion,athlete,Gatorade,Latin America,advertising,fractal,mosaic,photomosaic,experimental,gestalt,visual design

Santos Saúl Ãlvarez Barragán,Mexico,boxer,Light middleweight,champion,athlete,Gatorade,Latin America,advertising,fractal,mosaic,photomosaic,experimental,gestalt,visual design

Some details:

Santos Saúl Ãlvarez Barragán,Mexico,boxer,Light middleweight,champion,athlete,Gatorade,Latin America,advertising,fractal,mosaic,photomosaic,experimental,gestalt,visual design

Santos Saúl Ãlvarez Barragán,Mexico,boxer,Light middleweight,champion,athlete,Gatorade,Latin America,advertising,fractal,mosaic,photomosaic,experimental,gestalt,visual design

Santos Saúl Ãlvarez Barragán,Mexico,boxer,Light middleweight,champion,athlete,Gatorade,Latin America,advertising,fractal,mosaic,photomosaic,experimental,gestalt,visual design

11 months ago  Notes (6)
  1. clatko reblogged this from tsevis
  2. toon-x-toon reblogged this from onaniena
  3. onaniena reblogged this from tsevis
  4. tsevis posted this